<h3><strong><span style="color: #800000;">Michael J. Lanning (Atlanta) - Managing Director &amp; Chairman</span></strong></h3>
<ul>
	<li>Author, consultant, lecturer, and founder of <em>The DPV Group</em></li>
	<li>His and firm's work has widely influenced business thinking and practice, past 25 years</li>
	<li>Created seminal concepts &amp; coined phrases: <em>Value Proposition</em>, <em>Value Delivery System, Value-Delivery, </em>and <em>Customer's Resulting Experiences</em></li>
	<li>He and firm pioneered <em>DPV </em>methodology to discover major strategic insights by creatively studying what customers actually do (versus relying on asking them to reveal what they want)</li>
	<li>Has served &gt;80 clients, via consulting and executive education, in N. America, Europe, Australia/New Zealand, SE Asia, and China in B2B and B2C businesses</li>
	<li>Industries served include Info Technology (HW, SW and Integration), Chemicals and Plastics, Telecomm, Imaging, Lighting, Logistics, Pharmaceuticals, Oil &amp; Gas, Transport, Financial Services, Construction, Paper, Other Forest Products, Concrete, Beverages, Steel, and others</li>
	<li>Author, 1997-98, definitive book on this topic, also titled <em>Delivering Profitable Value</em></li>
	<li>Has taught an executive-education and graduate-school course based on his concepts to many thousands of managers worldwide, and guest lectured at grad business schools of Stanford, UC Berkeley, and Melbourne</li>
	<li>Strategy Consulting, McKinsey &amp; Co 1980-87, where he first created the seminal Value-Delivery concepts, then further developed them in collaboration with McKinsey partner Edward G. Michaels</li>
	<li>Brand Management, Procter &amp; Gamble, 1973-1980</li>
	<li><span style="color: #000000;"> BA Mathe</span>matics, Columbia</li>
</ul>
<h3><span style="color: #800000;">Helmut Meixner (Cincinnati) - Senior Director</span></h3>
<ul>
	<li>28 years general and brand management, extensively international, with Procter &amp; Gamble</li>
	<li>8 years' experience with <em>The DPV Group</em>, helping clients in Chemical, Pharmaceutical, Lighting, Electrical Equipment, and other industries benefit from his many years' strategic and general management experience, and deep understanding of the <em>DPV </em>concepts and methodology</li>
	<li>Contributed to development and evolution of <em>DPV </em>concepts and tools, drawing on principles learned from extensive P&amp;G strategic management experience</li>
	<li>Highly developed skills include strategic planning and integration of global, regional, and local plans to achieve superior results in highly competitive markets</li>
	<li>Very accomplished leader, skilled at energizing &amp; enabling complex organizations to achieve ambitious goals, and at developing and deploying systems to flawlessly execute critical tasks</li>
	<li>P&amp;G experience included numerous marketing and general management positions in US, including VP Global Strategic Planning, Laundry Products; held high level international roles in Germany, Belgium, Mexico, Latin America, Canada, and lastly as Country General Manager P&amp;G India</li>
	<li><em> The DPV Group</em> 2001-to-present; Procter &amp; Gamble, 1973-2001</li>
	<li>BA Vienna; MBA UCLA; fluent in German</li>
</ul>
<h3><span style="color: #800000;">Dr. Tim Fealey (Atlanta) - Senior Consultant</span></h3>
<ul>
	<li><span style="font-weight: normal;">With DPVG since 2002, led product-innovation-related strategic consulting in several major chemical-firm clients</span></li>
	<li><span style="font-weight: normal;">29 year career at Procter &amp; Gamble, with roles as divisional Global Director of Product Development, and later VP and Managing Director, Strategic Planning for Food and Beverage Worldwide</span></li>
	<li>Three years as Vice President Worldwide R&amp;D, Coca-Cola Corporation</li>
	<li>Provided strategic &amp; business-development support to Martek Bioscience, for human and animal health-and-wellness opportunities</li>
	<li>Recently assisted several small start-ups focused on business development opportunities related to specific health states: anti-bacterial and anti-viral benefits; immune stimulation; concussion avoidance and children’s growth and development using natural product solutions</li>
	<li><span style="font-weight: normal;">Range of university teaching experience in graduate business schools, economics, engineering, and chemistry</span></li>
	<li><span style="font-weight: normal;">Various small-business consulting since 2000</span></li>
	<li>P&amp;G experience included key role as R&amp;D Leader on breakthrough shampoo-technology "BC 18" - allowed P&amp;G to first expand hair-care business beyond US, with major success in 3 brands achieving global leadership and $7 Billion worldwide revenues</li>
	<li>Also played important role in developing new products that enhanced the nutritional benefits of beverages, including Sunny Delight (valued at $800 Million) and NutriStar (for developing economies)</li>
	<li><span style="font-weight: normal;">Ph.D. Physical Inorganic Chemistry, Georgetown; U. Chicago MBA; B.Sc. U. Hull (England)</span></li>
</ul>
<h3><span style="color: #800000;">Frank P. Bifulco, Jr. (Boston) - Managing Partner</span></h3>
<ul>
	<li>Recently joined<em> DPV Group </em>after a distinguished career in Senior Marketing, General Management, and Consulting positions</li>
	<li>Most recently Senior Vice President and Chief Marketing Officer, The Home Depot</li>
	<li>President, Hasbro North America Sales, after being President &amp; General Manager, Hasbro Games</li>
	<li>Senior Vice President and Chief Marketing Officer, The Timberland Company</li>
	<li>Senior Vice President, Marketing, The Coca-Cola Company</li>
	<li>Managing Partner, The American Consulting Group - co-founder, provided Marketing Consulting to diverse roster of clients</li>
	<li>Brand Management, Procter &amp; Gamble</li>
	<li>MS Engineering, Cornell; BS Engineering &amp; Management US Military Academy at West Point; MA Management Central Michigan U (while working full time in US Army)</li>
</ul>
<h3><span style="color: #800000;">Miller L. Macmillan (Destin, Florida) - Director</span></h3>
<ul>
	<li>&gt;25 yrs strategy consulting, management, and executive-level HR consulting; Society Int’l Bus Fellows 1999-01; Macmillan &amp; Co 1990-96; McKinsey &amp; Co. 1976-90</li>
	<li><em>The DPV Group</em> since 1997; <em>DPV</em> applications in chemicals, energy, forest products, professional services (accounting and law), financial services, and software</li>
	<li>Participated in some of early development of <em>DPV </em>concepts and tools</li>
	<li>Has served over 50 clients, from start-ups to Fortune 50, in strategy development and organizational effectiveness projects, for clients in US, Europe, Mexico, Japan, and Australia</li>
	<li>Industries served include banking, chemicals, paper, railroads, telecomm, natural gas/energy services, pharmaceuticals, software, education, the Olympic Games, and others</li>
	<li>Past President, International Society of Business Fellows</li>
	<li>BA English, Yale; MBA with High Distinction, Harvard</li>
</ul>
<h3><span style="color: #800000;">Dr. Joel Epstein (Melbourne, Australia) - Senior Consultant </span></h3>
<ul>
	<li>17 years strategic and business planning, consumer and B-to-B markets</li>
	<li>Well versed in DPV approach, exceptionally strong in creative strategic thinking and analysis and a highly effective communicator</li>
	<li>DPVG since 2000; DPV applications in consumer imaging, residential building materials, chemicals (adhesive raw materials), mobile telecoms</li>
	<li>Eastman Kodak 1983-99</li>
	<li>Ph.D. Chemical Physics, Carnegie-Mellon</li>
</ul>
<h3><span style="color: #800000;">Sam Ross (Cincinnati) - Senior Consultant, Packaging Specialist</span></h3>
<ul>
	<li>Consultant specializing in Packaging and issues related to Package Design and Development<!--EndFragment--></li>
	<li>31 years' experience in Package Design for Procter &amp; Gamble; retired in 2002 as Global Design Director, Fabric &amp; Home Care Products</li>
	<li>In recent years, created and designed equity graphics and packages for several international and regional consumer goods firms</li>
	<li>With <em>DPVG</em>, made important package design consulting contributions to a major project for a large pharmaceutical, and advised on other smaller projects</li>
	<li>BA, CSU Long Beach, CA; Masters, Xavier University (Cincinnati)</li>
</ul>
<h3><span style="color: #800000;">Alistair W. Macleod (Melbourne, Australia) - Senior Consultant</span></h3>
<ul>
	<li>17 yrs strategic planning, marketing &amp; distribution, change/HR management, IT integration in financial services, and public sector</li>
	<li>The DPV Group, 1998 to present</li>
	<li>Applied DPV in large computer systems support, construction materials, mobile telecoms, logistics, chemicals (adhesives, and coatings, raw materials) and forest products</li>
	<li>BA  <!--StartFragment-->Macquarie University, Sydney; MBA, U. New South Wales</li>
</ul>
<h3><span style="color: #800000;">Daniel H. Draper (Rochester, New York) - Senior Consultant</span></h3>
<ul>
	<li>&gt;25 years marketing, strategic planning, engineering, and general management experience; extensive domestic and international</li>
	<li>In both B-to-B and B-to-C businesses, a proven record of surfacing superior market- focused strategic alternatives</li>
	<li>The DPV Group (and LPA) 1995 to present</li>
	<li>Eastman Kodak Company 1967-95</li>
	<li>BS Mechanical Engineering, Michigan Tech</li>
</ul>
<h3><span style="color: #800000;">Hilary Kahn (Melbourne, Australia) - Retail Specialist</span></h3>
<ul>
	<li>A world-leading expert in integrated retail solutions; unconventional focus on developing winning retail resulting experiences to concretely improve business</li>
	<li>Uses distinctive methodologies she created, including DFP (Driving Frontline Performance), Performance Triangle, and others, integrated with DPV framework and methodology</li>
	<li>Creates physical presentation, and rigorously controlled, scripted staff-consumer interface</li>
	<li>&gt;25 years experience in retail-related consulting, in part as leader of Frontline Strategies, retail consultancy based in Melbourne</li>
	<li>BA, University of Witwatersrand, S. Africa</li>
</ul>
<h3><span style="color: #800000;">Gates Moss (Cincinnati) - Packaging and Manufacturing Process Specialist</span></h3>
<ul>
	<li>&gt;30 years management experience in Packaging and Manufacturing, for Procter &amp; Gamble</li>
	<li>20 years Packaging Development managerial roles, most recently including Associate Director North American Fabric Care and Global Coordinator for all Fabric Care Packaging (1993-2002)</li>
	<li>Recently joined DPVG, helping clients think strategically about packaging, and more effectively and efficiently develop packaging that helps deliver their chosen Value Proposition</li>
	<li>B.S. Chemical Engineering, Michigan; MBA Harvard</li>
</ul>
<h3><span style="color: #800000;">Michael Griffiths (Saratoga Springs, NY) Business Analyst</span></h3>
<ul>
	<li>Barely of legal drinking age, Michael still brings 3 years' business-analyst experience, impressive academic record, and brilliant analytic capabilities, to <em>The </em><em>DPV Group </em></li>
	<li>Currently conducts business research, quantitative analysis, and Web design for <em>The </em><em>DPV Group</em></li>
	<li><em><span style="font-style: normal;">Other analyst experience: GIS Invest, UK (rail infrastructure investment firm); Grocery Power, California (internet start-up, developed product-info processing techniques); EWS Railway, UK (analyzed bottled-water transport market, identified growth opportunities for rail)</span></em></li>
	<li><em><span style="font-style: normal;">Education: To graduate BA Skidmore College 2010; approved for unusual Self-Determined Major (<em>Epistemology of Social Sciences</em>); secondary education in England, 4 years, and California (International Baccalaureate) </span></em></li>
</ul>